In the world of business, companies go through a series of cycles that include inception, growth and eventually decline. In order to survive, most small enterprises need to infuse new ideas to reignite market interest in their products. This often implies an expensive R&D Process of trial and error, where companies conduct try to develop new product and services that will hopefully yield a return on their investments.
This approach works well for large enterprises with ample budgets and resources; however, in the case of small business, where money is tight and added expenditure can be risky, R&D projects can put their businesses in a jeopardy. This is why the best chance for small companies have to succeed at innovation is to develop flexible strategies that limit their commitments and allow them to adjust their objectives.
Having a good understanding of product design, market research and business models, I can help small businesses and start-ups achieve success in innovation by developing strategies that transform their initial ideas into tangible products and services.
Exhibits & Displays
Websites & E-commerce
Video & Digital Media
Reports & Presentations
Budget & Schedules
Business & Startups
Archive Research / Ottawalks
Catalog for historical documents and archives
Human Factors / Zamboni Kiosk
Research and analyze data for ergonomic study
Market Research / IFCO
Collect data and analyze market trends
Prototyping / Event Bots
Develop iterations and prototypes
Before any decision about products or services an be made, organizations need to have a good understanding of user needs and wants.
Product Proposal / Cargo Bike
Product development presentation
Tradeshow Exhibit / Elly Lily
Proposal renderings for corporate tradeshow
Project Plan / CARMA
Implementation plan for short film
Schedule Logistics / SIFT
Shcedule and logistics for transportation plan
A comprehensive plan or business model are helpful tools to ensure that proposals achieve their intended goals in time and within budget.
Project Plan / SIFT
SIFT required a project manger to develop and coordinate a van shuttle program for guests and VIP. The service would run for five days and would require drivers to make multiple runs amongst various locations in town. A master project plan was developed to identify potential bottlenecks and contingency scenarios, ensuring passenger safe and on time travel even on hectic and changing traffic conditions.
Branding & Promotions / Southbound
Presentation content and online promotional material
E-Commerce / Wearable Ceramics
Commerce portal design and development
Marketing Videos / ShapeGrabber
Scripting and shooting of short promotional videos
Traveling Display Trailer / Nortec
Plan and logistics for production of exhibit trailer